Tuesday, March 10, 2009

The Case for Business Intelligence

By Mark Brousseau

Wondering about the cost justification for business intelligence initiatives? Brian Ng, field enablement leader in the business intelligence solutions group at HP (www.hp.com), told attendees at the Gartner Business Intelligence Summit 2009 that business intelligence provides several key benefits:

… Enhanced decision making
… Improved insight
… Reduced risk
… Lower costs
… Improved efficiency

Ng noted that many companies already are using business intelligence to help monitor and measure their business and to make key decisions (e.g. driving supply chain management or CRM systems).

What do you think? Post your comment below.

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